Zillow Offers

Zillow Offers was a program where Zillow directly bought homes from sellers, then renovated and resold them, aiming to simplify the selling process. It provided homeowners a quick, hassle-free sale with a cash offer, eliminating the need for repairs or multiple showings. However, the program faced challenges with market fluctuations and operational costs, leading Zillow to exit the iBuying business in 2021. Essentially, Zillow Offers was their way of using technology and data to efficiently purchase and sell homes, but it was closed due to financial and logistical difficulties.