
Yum China
Yum China is a leading restaurant operator in China, managing popular brands like KFC, Pizza Hut, and Taco Bell. It focuses on adapting these international brands to Chinese tastes and preferences, offering menu items and services suited to local consumers. The company owns, franchises, and manages its outlets, leveraging local insights to grow its presence across the country. As a major player in China's fast-food industry, Yum China aims to provide convenient, quality dining options while innovating with digital ordering and delivery services to meet the evolving needs of Chinese customers.