white swan

A "white swan" is a metaphor referring to a rare, positive event or occurrence that is unexpected but has significant value or impact. The term is inspired by the rarity of white swans, historically believed to be nonexistent until such sightings were made. In financial or business contexts, it describes surprising, favorable breakthroughs or opportunities that were not anticipated. Recognizing a white swan involves identifying an event that defies expectations and has the potential to create meaningful change or benefit, whether in markets, projects, or other areas.