Wharton Sports Business Initiative

The Wharton Sports Business Initiative (WSBI) is a program at the University of Pennsylvania's Wharton School that focuses on studying and advancing the business side of sports. It offers research, education, and networking opportunities for students, industry professionals, and organizations involved in sports. WSBI explores topics like sports marketing, finance, management, and innovation, aiming to enhance understanding and leadership in the sports industry. By connecting academia with the sports business world, it helps prepare students for careers and supports industry growth through insights and collaboration.