visual structure

Visual structure refers to the way elements like shapes, lines, colors, and spaces are organized within a design or image. It guides the viewer’s eye and creates a sense of balance, harmony, and focus. A well-defined visual structure helps communicate the intended message clearly, making it easier to understand and aesthetically pleasing. Think of it as the blueprint or skeleton that arranges visual components to work together cohesively, allowing the viewer to navigate and interpret the visual information effortlessly.