Visual Merchandising Association (VMA)

The Visual Merchandising Association (VMA) is a professional organization dedicated to supporting individuals and companies involved in creating attractive and effective retail displays. It provides resources, education, networking opportunities, and industry standards to help members enhance store presentations, attract customers, and boost sales. The VMA advocates best practices in window displays, interior arrangements, and branding strategies, ensuring retail environments are engaging and aligned with marketing goals. Overall, it serves as a platform for industry professionals to share knowledge, develop skills, and stay current with trends in visual merchandising.