Viewership Analytics

Viewership analytics involves collecting and analyzing data about how audiences engage with content, such as TV shows, streaming videos, or online videos. It provides insights into who is watching, when they watch, how long they stay, and which parts they find most interesting. This information helps content creators and broadcasters understand audience preferences, optimize programming, and make informed decisions to improve viewer experience and increase engagement. In essence, viewership analytics transforms raw data into actionable insights that support better content strategies and audience targeting.