Vietnam National Administration of Tourism

The Vietnam National Administration of Tourism (VNAT) is the government body responsible for managing and promoting tourism in Vietnam. It develops policies, implements marketing strategies, and oversees tourism infrastructure to attract visitors. VNAT aims to enhance the country's reputation as a travel destination, ensuring sustainable growth and supporting local economic development. It collaborates with industry stakeholders, coordinates international tourism promotion, and works to preserve Vietnam’s cultural and natural heritage, making tourism a key driver of the nation's development.