video analytics

Video analytics refers to the automated process of analyzing video footage to extract useful information and insights. It uses algorithms to detect and track objects, recognize patterns, and generate data from video content in real-time. For example, in security, it can identify unusual behavior or monitor crowd density. In retail, it can track customer movement and preferences. By transforming raw video into actionable insights, video analytics enhances decision-making across various fields, improving safety, efficiency, and customer experience.