
VHS rental market
The VHS rental market was a system where consumers paid to borrow movies on VHS tapes from stores or dedicated rental outlets. During its peak from the 1980s to early 2000s, it generated significant revenue by providing access to a wide selection of films without purchasing them outright. Customers would pay a fee for a set period, typically a few days, and return the tapes afterward. This model created a social and entertainment hub, fostering community sharing and discovery of new films. The market declined with the rise of digital streaming and DVD sales, making VHS rentals largely obsolete today.