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V. Kumar (Marketing Researcher)

V. Kumar is a prominent marketing researcher known for his work in understanding consumer behavior and effective marketing strategies. He focuses on how businesses can best engage and retain customers, often using data analytics to drive decisions. Kumar's research helps companies understand market trends, improve customer experiences, and ultimately boost profitability. His contributions are valuable for both academics and practitioners, as they provide insights that help organizations succeed in competitive environments by aligning their offerings with what customers truly want and need.