UsabilityLab

UsabilityLab is a facility where companies test their websites, apps, or products to see how real users interact with them. By observing these interactions, designers can identify what works well and what aspects might be confusing or frustrating. The goal is to improve user experience by making products more intuitive, efficient, and enjoyable to use. Usability Labs often include cameras and software to analyze user behavior, providing valuable insights that help create better digital and physical products.