unsolicited fax marketing

Unsolicited fax marketing involves sending promotional or advertising messages via fax machines without prior consent from the recipients. Businesses use this method to reach potential customers quickly and directly, often to promote products, services, or offers. Because recipients did not request these messages, unsolicited fax marketing can be considered intrusive and is frequently regulated by laws that require opt-in consent and prohibit such communications unless certain conditions are met. It’s important for companies to understand these regulations to avoid legal issues and respect recipients’ preferences.