
unauthorized resellers
Unauthorized resellers are individuals or businesses that sell a company's products without proper permission or approval. They often buy items through unofficial channels and then sell them to consumers, sometimes at higher prices or with altered products. Because they lack authorization, these resellers may not follow the company's quality standards, warranty policies, or branding guidelines. This can cause issues for consumers, such as receiving counterfeit or defective products, and can harm the company's reputation and profit. Authorized resellers, on the other hand, have a formal agreement with the brand and adhere to its sales and service policies.