UBS Evidence Lab

UBS Evidence Lab is a research team within UBS that gathers and analyzes data to help inform investment decisions and business strategies. They use advanced data analytics, technology, and alternative data sources—like social media, satellite imagery, and transaction data—to uncover insights, trends, and patterns that might not be obvious through traditional research. The goal is to provide more accurate, timely, and innovative information to clients and decision-makers, enabling them to make better-informed choices in a complex and rapidly changing economic environment.