typographic hierarchy

Typographic hierarchy is the way designers organize text to guide the reader’s attention and make the content easier to navigate. By varying elements like font size, weight (boldness), style, and color, they create a visual structure that indicates importance and separates different sections, such as headings, subheadings, and body text. This layering helps readers quickly understand the flow of information and locate key points. In essence, typographic hierarchy acts like visual signposts within a page, making complex content more accessible and ensuring that the most important information stands out effectively.