Turkey Tourism Strategy 2023

Turkey Tourism Strategy 2023 aims to promote sustainable growth and diversification in the country's tourism sector. It focuses on enhancing the quality of services, expanding tourism products beyond traditional destinations, and increasing international arrivals, particularly from new markets. The strategy emphasizes preserving cultural and historical heritage, developing eco-friendly and wellness tourism, and leveraging technological innovations. It also seeks to improve infrastructure, support local communities, and ensure environmentally responsible practices, all to boost economic growth, employment, and Turkey's global competitiveness as a leading tourist destination by 2023.