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trial closing

A trial close is a sales technique used by a salesperson during a conversation to gauge the prospect’s interest and readiness to make a decision. It involves asking a question or making a statement that prompts the customer to express their thoughts about moving forward, without directly asking for a sale. For example, “Does this solution meet your needs?” or “Would you like to proceed with this option?” This helps the salesperson assess the prospect’s level of interest and address any concerns before requesting a final commitment.