Translation (localization)

Translation, in the context of localization, involves adapting content from one language to another while preserving its meaning, tone, and intent. Localization goes beyond basic translation by also tailoring the content to fit the cultural, regional, and linguistic nuances of the target audience. This process ensures that products, websites, or documents resonate appropriately and are easily understood in different markets. Essentially, localization makes content feel natural and relevant in a new cultural context, helping businesses connect effectively with diverse audiences worldwide.