Time spent viewing

Time spent viewing refers to the total duration a person spends watching or engaging with a particular piece of content, such as a video, website, or app. It measures how long users are actively involved, providing insight into their interest and engagement levels. This metric helps content creators and marketers understand what captures attention and how effective their material is at maintaining viewer interest. Longer viewing times generally indicate higher engagement, while shorter times may suggest less interest or relevance. It’s a valuable indicator for assessing the success of digital content and improving user experience.