
Theories of Cultural Diffusion
Theories of Cultural Diffusion describe how cultural elements—such as ideas, customs, technology, and traditions—spread from one society to another. They suggest that this transfer occurs through various means like trade, migration, media, or conquest. Diffusion can happen directly through contact between groups or indirectly through intermediaries. These processes help explain how cultures change and influence each other over time, leading to the sharing and blending of different cultural traits across regions and societies.