
Theories of Asian Mass Communication
Theories of Asian mass communication explore how information spreads in Asian societies, considering cultural and social differences. They include: - **Authoritarian Theory**, where media controls information for stability. - **Libertarian Theory**, emphasizing free flow of ideas. - **Social Responsibility Theory**, balancing freedom with societal needs. - **Confucian Model**, highlighting harmony, respect for authority, and group consensus. - **Culturalist Approach**, focusing on local traditions shaping media content. These theories help us understand the unique ways communication functions within Asian cultures and societies.