The Woolmark Prize

The Woolmark Prize is an international competition that encourages designers to create innovative fashion using Merino wool. Organized by The Woolmark Company, it highlights the versatility, sustainability, and quality of wool as a premium natural fiber. Participants present their collections, showcasing how wool can be stylish and functional, often pushing creative boundaries. The award promotes the use of wool in contemporary fashion, supporting emerging designers and helping them gain recognition in the global industry. Ultimately, it celebrates wool's enduring relevance and encourages sustainable, innovative design practices.