The Strategy of Rhetoric

The Strategy of Rhetoric refers to how speakers and writers craft their messages purposefully to persuade, inform, or motivate an audience. It involves choosing specific words, tone, and arguments to effectively communicate a point and influence perception. This strategy considers the audience's values and beliefs, tailoring the message to resonate deeply. Essentially, it’s about deliberate communication techniques designed to achieve a desired response, whether to change opinions, motivate action, or establish credibility—using thoughtful language and structure to shape understanding and influence outcomes.