The Service Ecosystem Approach

The Service Ecosystem Approach views services as part of a larger, interconnected system that includes organizations, customers, technology, and other stakeholders. Instead of focusing only on individual interactions, it considers how all these elements work together to create value. Think of it like a community where each participant influences and depends on others, shaping the overall experience. This perspective helps organizations design and deliver more effective, seamless services by understanding and managing the complex relationships and flows within the entire system.