The Service Design Network

The Service Design Network (SDN) is a global organization dedicated to improving how services are planned and delivered. It connects professionals—such as designers, managers, and strategists—who focus on creating effective, user-centered services. SDN provides resources, best practices, and networking opportunities to help organizations develop services that meet customer needs efficiently and seamlessly. Its goal is to enhance the quality and consistency of services across various industries, ensuring positive experiences for users while achieving business objectives.