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The Provo Movement

The Provo Movement was a social and political movement that originated in the Netherlands during the 1960s. It aimed to challenge traditional societal norms and promote a more liberated and creative lifestyle. Provo activists used provocative art, direct action, and playful demonstrations to voice their dissent against authority, consumerism, and environmental issues. They advocated for free love, anti-establishment sentiments, and a sustainable society, influencing counterculture movements in Europe. The Provo Movement is recognized for its contributions to youth activism and its legacy in pushing for social change and environmental awareness.