The Outdoor Advertising Association of America (OAAA)

The Outdoor Advertising Association of America (OAAA) is a trade organization representing companies that create and manage outdoor advertising, such as billboards and digital signs. It advocates for the industry, sets standards, provides research, and promotes the value of outdoor ads to brands and the public. The OAAA helps ensure the industry operates ethically and effectively, supporting businesses in reaching audiences through visible, impactful advertising in public spaces.