The Other Side of Innovation

*The Other Side of Innovation* explores how successful innovation isn’t just about creativity and new ideas. It emphasizes that behind innovative breakthroughs, there are often overlooked challenges like managing risk, navigating organizational change, and addressing practical constraints. The book highlights that balancing boldness with discipline, and understanding the human side of change, are crucial for turning innovative concepts into sustainable reality. Ultimately, it shows that innovation requires not just inspiration but also strategic execution and resilience to overcome obstacles along the way.