The New York Times Innovation Report

The New York Times Innovation Report is a strategic analysis created in 2014 by staff to identify how the newspaper could adapt to changing media landscapes. It highlights the need for digital-first approaches, audience engagement, and new revenue streams, emphasizing innovation in journalism and technology. The report aimed to transition the Times from traditional print to a sustainable digital model, encouraging experimentation with new products, content formats, and business strategies to stay relevant and competitive in a rapidly evolving media environment.