The New ROI

The New ROI (Return on Investment) refers to a modern way of measuring the value gained from an investment, considering factors beyond just financial returns. It accounts for elements like social impact, environmental benefits, and long-term sustainability, providing a more comprehensive view of an investment’s worth. This approach helps businesses and investors understand the broader effects of their decisions, ensuring they align with their values and goals for positive, responsible growth. Essentially, it expands traditional ROI to include outcomes that matter to society and the planet, encouraging more mindful and impactful investments.