"The Netflix Effect"

"The Netflix Effect" refers to the significant influence the streaming service Netflix has on popular culture, consumer behavior, and the entertainment industry. It includes changing how audiences consume content—favoring binge-watching and on-demand viewing—leading to shifts in traditional TV and film production. It also impacts content choices, promoting diverse, niche, and international programming. Additionally, Netflix's data-driven approach influences what gets made and how stories are told. Overall, the Netflix Effect highlights the platform's role in reshaping entertainment consumption and industry dynamics worldwide.