The Media Ecology

Media ecology is the study of how various communication media—such as print, television, the internet—shape our culture, society, and thinking patterns. It looks at how different media influence the way we perceive, organize, and interact with information and each other. Just as ecosystems change when different elements are introduced or removed, our environments of communication affect our experiences and behaviors. Media ecology helps us understand the broad impact of technological advances on human life, emphasizing that media are not just tools but environments that transform our social and cognitive landscapes.