The Imagineering Workout

The Imagineering Workout is a structured brainstorming process designed to generate innovative ideas. It involves a series of focused sessions where participants collaboratively explore concepts, challenge assumptions, and refine solutions through guided questions and prompts. The goal is to foster creative thinking while maintaining practical focus, encouraging diverse perspectives. By systematically breaking down problems and encouraging constructive feedback, it helps teams develop innovative yet feasible ideas, often used in creative industries like theme park design or product development to transform concepts into actionable plans.