The Ethics of Influence: Government and the Market

"The Ethics of Influence: Government and the Market" examines how both policymakers and businesses shape public choices through advertising, policies, and incentives. It explores the moral boundaries of influencing people’s decisions—whether to buy products, support policies, or engage in behaviors—while balancing persuasion with honesty and respect for autonomy. The book emphasizes the importance of transparency and integrity in influence techniques, highlighting the ethical challenges faced when trying to steer collective behavior without manipulation or deception. Ultimately, it encourages thoughtful consideration of when influence serves societal good versus when it manipulates for private gain.