The Design Thinking Process

The Design Thinking Process is a way to solve problems by understanding people’s needs, generating ideas, and testing solutions. It typically involves five stages: empathize (understand users), define (identify the core problem), ideate (brainstorm ideas), prototype (create simple versions of solutions), and test (try them out and improve). This cyclical approach encourages creativity and user-focused results, allowing teams to develop effective, innovative solutions by continuously learning and refining based on real feedback. It’s widely used in designing products, services, and experiences that truly meet people’s needs.