The Defining Science Communication Research Program

The Defining Science Communication Research Program is an initiative focused on understanding how science information is shared and received. It aims to identify effective ways to communicate complex scientific ideas to diverse audiences, improve public understanding of science, and build trust between scientists and the public. The program studies communication methods, message framing, and audience engagement to inform best practices. Ultimately, it seeks to enhance the impact of science communication on decision-making, policy, and societal attitudes toward science and technology.