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The DAM Book (by David A. Lipsey)

"The DAM Book" by David A. Lipsey focuses on digital asset management (DAM), which involves organizing, storing, and retrieving digital files like photos, videos, and documents. Lipsey emphasizes the importance of establishing a systematic approach to manage these assets effectively, using metadata and rigorous file naming conventions. He outlines best practices for curating a digital library, ensuring assets are accessible and secure, and optimizing workflows for creators and businesses. The book serves as a guide to help individuals and organizations streamline their digital asset processes and enhance productivity in an increasingly digital world.