
The Cultural Transmission Theory
The Cultural Transmission Theory explains how individuals learn behaviors, beliefs, and norms through social interactions within their community and family over time. It suggests that culture isn't innate but passed down from generation to generation via communication, observation, and imitation. People acquire values, customs, and practices by observing others and adopting them as part of their own identity, shaping societal continuity. This process helps maintain cultural traditions and influences individual behavior, making culture a dynamic and learned aspect of human life through ongoing social connection and communication.