The concept of Mass Communication

Mass communication is the process of sharing information, ideas, or messages with large audiences simultaneously through various channels like television, radio, newspapers, or the internet. It allows organizations, governments, or individuals to reach a broad and diverse group of people efficiently. This form of communication is essential for spreading news, entertainment, education, and advertising. It differs from personal communication because it targets many people at once, often using mass media platforms to influence public opinion, inform society, or promote products and services effectively.