The Color Code (K. McCulloch)

The Color Code by K. McCulloch is a personality framework that categorizes individuals into four main types based on innate psychological traits associated with color labels: Red (assertive, competitive), Blue (caring, precise), White (peaceful, adaptable), and Yellow (enthusiastic, creative). Each type represents different tendencies in how people think, feel, and behave, emphasizing understanding core motivations instead of surface actions. Recognizing these colors helps improve communication, teamwork, and personal development by respecting diverse perspectives and strengths within interactions.