"The Chickens Fight Back"

"The Chickens Fight Back" is an essay that highlights how consumer demand and awareness have empowered individuals and communities to challenge and influence large corporations and industries. It emphasizes that when people collectively recognize issues—like environmental impact, labor practices, or health concerns—they can push back through activism, choices, and advocacy. This shift from passive acceptance to active participation demonstrates that societal change is possible when consumers exercise their power, encouraging better practices and accountability from companies. Essentially, it underscores the importance of informed and engaged individuals in shaping a more responsible and sustainable future.