The Cambridge Handbook of Media Studies

The Cambridge Handbook of Media Studies is an academic resource that explores how media—such as television, social media, news, and other communication tools—affects society, culture, and individual perception. It covers theories, history, and technological developments, providing insights into the role media plays in shaping opinions, behaviors, and power dynamics. Designed for researchers and students, it offers a comprehensive overview of key concepts and debates in media studies, helping readers understand the complexity of media’s influence in our daily lives and the broader society.