Territory mapping

Territory mapping is the process of strategically dividing a geographic area into specific regions for sales, marketing, or service purposes. It helps organizations assign responsibilities effectively, ensuring coverage is balanced and efficient. By analyzing factors like customer locations, market potential, and geographic features, companies can create a visual plan that optimizes resource allocation, improves customer reach, and boosts productivity. This systematic approach enables teams to focus their efforts logically, minimize overlap, and identify new opportunities within defined territories.