Television and Radio Management (TARM)

Television and Radio Management (TARM) refers to overseeing the operations, programming, and business aspects of broadcast media. It involves coordinating content production, scheduling, advertising, and ensuring compliance with regulations. TARM professionals manage resources, personnel, and technology to deliver quality entertainment and information to audiences. They also analyze audience data to improve programming and profitability. Essentially, TARM combines strategic planning, content oversight, and operational management to keep TV and radio stations functioning effectively and meeting both viewer/listener needs and business goals.