Team Identity

Team identity refers to the collective qualities, values, and perceptions that define a group's sense of being united and distinct. It includes shared goals, norms, and culture, which help members feel connected and committed. A strong team identity fosters trust, motivation, and collaboration, making the team more effective. It’s shaped by how members perceive themselves and how they believe others see their group, influencing their behavior and pride in belonging. Ultimately, team identity helps create cohesion, guiding members to work together toward common objectives and reinforcing a sense of purpose.