
Target Audience Identification
Target audience identification involves determining the specific group of people most likely to be interested in a product, service, or message. This process includes analyzing demographics such as age, gender, income, location, and interests. By understanding the preferences and behaviors of this group, businesses can tailor their marketing strategies effectively, ensuring they reach the right people with the right messages. The goal is to enhance engagement, improve customer satisfaction, and ultimately drive sales or support for initiatives by focusing on those who are most likely to respond positively.