TapJoy

TapJoy is a mobile advertising and monetization platform that connects app developers with users through rewarded ads. When users engage with these ads—by watching videos or completing offers—they earn in-app rewards like virtual currency or bonuses. This system benefits developers by increasing user engagement and generating revenue, while users receive rewards for their time. Essentially, TapJoy helps apps grow and monetize effectively by creating a mutually beneficial exchange: users get incentives, and developers gain increased activity and earnings.