Subscription commerce

Subscription commerce is a business model where customers pay a recurring fee at regular intervals—monthly, quarterly, or yearly—to receive products or services continuously. Instead of buying items one time, subscribers enjoy ongoing access or delivery, often benefiting from convenience, cost savings, or exclusive access. Examples include streaming services, meal kits, or software subscriptions. This model provides businesses steady revenue streams and builds long-term customer relationships, while consumers appreciate the ease of never having to re-order and the ability to try new offerings automatically.