Strategic and Business Management

Strategic and Business Management involves planning and overseeing an organization’s direction to achieve its goals. It includes analyzing the market and competitors, setting long-term objectives, and making decisions on resources and operations. Strategic management ensures the company adapts to changes and remains competitive, while business management focuses on running day-to-day activities efficiently. Together, they align the company's vision with practical steps, guiding growth, innovation, and sustainability. Think of it as navigating a ship—strategic management charts the course, and business management handles steering, speed, and navigation to reach desired destinations effectively.